活动成本核算公式项目直通车钻展站外硬广优惠卷免单总金额推广费3000产品（采购）5000规格（数量）10000天猫返点10000天猫积分30000聚划算返点case1定价95.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.0095.00实际成本利润定价105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00105.00成本35税1售后基金5.00%快递包材0.50%快递费(元)2.50%合计成本5.00%基础销售2.00%天猫返点0.5天猫积分5聚划算返点45.75税case2实际成本193.00150.93127.56112.68102.34.83.0684.5080.8177.7675.2073.0271.1469.5068.0666.7965.65.6363.71利润-44000.00 -32150.00 -20300.00 -8450.00 3400.0015250.0027100.00350.0050800.0062650.0074500.0086350.0098200.00110050.00121900.00133750.00145600.00157450.00169300.00销售预估5007009001100基本预计130015001700190021002300250027002900310033003500370039004100190.50########149.14########126.17########111.55########101.4294.0088.3283.8480.2177.2274.7072.5670.7169.1067.68-8350.00 1500.0011350.0021200.0031050.0040900.0050750.0060600.0070450.0080300.0090150.0066.43########65.31########.31########63.40########500赠品与包材5.00%笔数0.50%费用2.50%快递费17.00%坑位费case3定价128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00128.00实际成本198.75155.04130.75115.30104.6096.7590.7586.0182.1879.0176.3574.0872.1370.4368.9367.6166.4365.37.41利润101001050-35375.00 -125.00 -2475.00 13975.0030425.0046875.0063325.0079775.0096225.00112675.00129125.00145575.00162025.00178475.00194925.00211375.00227825.00244275.00260725.00
