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专利名称：Dynamic Information System发明人：Bernard Trest申请号：US11722522申请日：20051229
公开号：US20100036717A1公开日：20100211
专利附图：
摘要：A method for presenting dynamic advertising comprises providing an
advertising presentation device; regularly receiving electronic context data related to theadvertising presentation device; on the basis of the context data, automatically
generating context-based advertising; and causing the advertising presentation device to
present the context-based advertising. The method is useful in particular for mobileadvertising presentation devices, as it enables advertising to be dynamically generatedbased on regularly received context data such as presentation device location, date/time,user input at the advertising presentation device. Increased relevance of the
advertisement to the observer is therefore provided. A system for presenting dynamicadvertisements comprises an advertising presentation device; a controller in
communications with the advertising presentation device, the controller for: regularlyreceiving electronic context data related to the advertising presentation device;
automatically generating context-based advertising on the basis of the context data; andcausing the advertising presentation device to present the context-based advertising.
申请人：Bernard Trest
地址：Toronto CA
国籍：CA
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